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While some people might have seen the recent What is G commercial featuring the voice over of popular artist Lil’ Wayne, the video was just among a larger feature recently launched by Gatorade. The Gatorade Tastemaker Program featured a number of memorable pieces together in one awesome package. First presented in a ZERO Halliburton aluminum case, the inside features a number of co-branded products. Among the mix is a Gatorade x LeRoy Jenkins x Estate LA hat, LeRoy Jenkins x Gatorade shirt, Gatorade x Bose noise-canceling headphones and an iPod Touch featuring a message from the living legend Michael Jordan describing “What is G”. To cap things off is a number of new Gatorade bottles A rumored 80 packages are in existence.

Source: Hypebeast

More pics after the jump.

Tags: gatorade

This entry was posted on Thursday, January 22nd, 2009 at 11:21 and is filed under Brands. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.